How Much Does It Cost to Hire A UI Designer? Guidelines For 2024

Visulry Team
Design Foundations
Table of Contents

A well-designed user interface (UI) is essential for the success of any product or application. Hiring a skilled UI designer can make a significant difference in the user experience and overall success of your project. However, the cost of hiring a UI designer can vary depending on several factors. In this article, we will explore the price range for hiring a UI designer, the benefits of hiring a full-time employee versus a freelance UI designer, and the costs of bad UI design.

What Is The Price Range For Hiring A UI Designer?

The cost of hiring a UI designer can range from $35 to $150 or more per hour, depending on various factors such as experience, location, and the complexity of the project. Junior UI designers with less experience may have lower hourly rates, while senior or specialized UI designers may command higher rates.

Hire A Full-Time Employee vs A Freelance UI Designer

When it comes to hiring a UI designer, you have two main options: hiring a full-time employee or opting for a freelance UI designer. Both choices have their advantages and considerations to take into account. Let's explore the pros and cons of each.

Hiring A UI Designer Employee

Bringing on a full-time UI designer employee offers several benefits. You have a dedicated designer who becomes an integral part of your team. This allows for close collaboration, regular communication, and a deeper understanding of your project goals and vision.

Having a UI designer employee also means they are readily available for ongoing projects and can provide continuous support. This can be particularly valuable if you have a high volume of design work or need to iterate and make constant updates to your user interface.

As part of your team, they can contribute to the company culture, collaborate with other departments, and grow alongside the organization. With time and experience, they can progress to more senior positions and take on leadership roles in the design department.

In addition to the salary, you will need to provide employee benefits and cover overhead expenses. The financial commitment can be significant, especially for smaller companies or startups with limited budgets.

Hiring A Freelance UI Designer

Hiring a freelance UI designer can provide flexibility and cost-effectiveness. Freelancers typically work on a project-by-project basis, allowing you to scale your design needs according to your budget and timeline. This can be particularly beneficial if you have sporadic or temporary design requirements.

Freelance UI designers often bring a diverse portfolio and fresh perspectives to your project. They have experience working with different clients and industries, which can contribute to innovative and unique design solutions. Freelancers are skilled at working independently and can hit the ground running without much onboarding or training.

When hiring a freelance UI designer, there are two common pricing models to consider: hourly rate and project-based pricing.

Freelance UI Designer With An Hourly Rate

Many freelance UI designers prefer to charge an hourly rate for their services. The hourly rate can vary based on factors such as experience, location and the complexity of the project. It's important to have clear communication about the estimated number of hours required for the project to ensure transparency and manage expectations.

Freelance UI Designer With Project-Based Pricing

Some freelance UI designers may offer project-based pricing. With this pricing model, they provide a fixed fee for the entire project based on the scope and deliverables. Project-based pricing can be advantageous when you have a well-defined project with clear objectives and milestones.

What Are the Costs of Bad UI Design?

While investing in a skilled UI designer may come with a price tag, the cost of bad UI design can be even higher. Poorly designed user interfaces can lead to user frustration, decreased engagement, and ultimately, loss of customers. Fixing design issues after the product has been released can be time-consuming and costly. It's crucial to prioritize the user experience and invest in high-quality UI design to ensure the success of your project.


Hiring a UI designer is a crucial investment for any project or product that requires a user interface. The cost of hiring a UI designer can vary depending on factors such as experience, location and project complexity. Whether you choose to hire a full-time employee or a freelance UI designer, it's important to consider the benefits and costs associated with each option. The costs of bad UI design can far outweigh the initial investment in a skilled UI designer.